Ariana Grande shared a preview of the song's music video on 14 January 2019. The video itself premiered on 18 January 2019 on Ariana Grande's YouTube channel. The video features many of Ariana Grande's close friends, with whom a shopping trip inspired the song. The music video was directed by Hannah Lux Davis, who also directed the music videos for Ariana Grande's previous singles, "Breathin'" & "Thank U, Next". The music video reached 22 million views in the first 24 hours of its release.
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